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20 Ways I Stay Lean and Fit

  My friend and talent agent, Doug Bailey, asked how I stay lean and fit. There are unfit lean people and fit people who are not lean. But I hope everyone who wants to be both lean and fit will find these tactics helpful. First, let’s address what you don’t control:...

Groundswell Client Story: Share.Like.Buy.

  Fast Facts Founded 2011, Share.Like.Buy. was the first conference dedicated to marketing to millennials We produced 9 conferences spanning 7 years and all regions of America Produced the inaugural conference on 5 months’ notice Transitioned the conference to...

Groundswell Client Story: Mick Rich for U.S. Senate

Fast Facts Political outsider: first-time candidate Political underdog Republican in a state with a 16-point Democratic advantage Opposing a Democratic incumbent with 10 years in Congress Initial resistance from state party to an outsider Initial reluctance from...

Groundswell Client Story: Dice Tech Trek

  Fast Facts 7-month, $600,000 experiential marketing tour 88 sponsored tech events 2 countries, 3 states, 4 markets Dice-branded tour bus (once Lenny Kravitz’ bus) 2-7 Dice Brand Ambassadors per event speaking for Dice Custom-printed Dice-branded T-shirts on the...